Administrative Support

Business team

Courses:

Industry Certificates:

Assessment of Skills and Knowledge for Business (ASK)-Fundamental Business Concepts

Microsoft Office Specialist (MOS) Excel

Microsoft Office Specialist (MOS) Word

Microsoft Office Specialist (MOS) Powerpoint

Assessment of Skills and Knowledge for Business (ASK)-Concepts of Finance

Assessment of Skills and Knowledge for Business (ASK)-Fundamental Marketing Concepts

End of Program Assessments:

Administrative Support

Business Management

Financial Services

Marketing

Work Environment:

Plan, direct, or coordinate marketing policies and programs, such as determining the demand for products and services offered by a firm and its competitors, and identify potential customers. Develop pricing strategies with the goal of maximizing the firm's profits or share of the market while ensuring the firm's customers are satisfied. Oversee product development or monitor trends that indicate the need for new products and services.

How to become an Marketing Managers:

Recruiters and hiring managers typically seek candidates with at least a Bachelor's degree when filling this role. Below is a list of schools where you can pursue additional credentials for specialization, if required.

Pay:

The Marketing Manager role earned an average salary of $110,953 in Kentucky in 2023

Job Outlook:

There are 2,390 people currently employed as Marketing Managers with a potential for 385 new job openings in the next 5 years.

Other potential jobs/statistics:

Advertising and Promotions Managers:There are 376 people currently employed as Advertising and Promotions Managers with a potential for 51 new job openings in the next 5 years.

Fundraising Managers:There are 203 people currently employed as Fundraising Managers with a potential for 33 new job openings in the next 5 years.

Sales Managers:There are 7,972 people currently employed as Sales Managers with a potential for 1,122 new job openings in the next 5 years.